Episode 31: Josh Schoenly The Real Estate Digital Marketing Wizard

Today’s guest - Josh Schoenly, The Client Alchemist – has one of the smartest real estate investment strategies I’ve seen. He knows that working smart is a supplement for the hard work you’re already putting in, and the processes he talks about today are going to totally transform your digital marketing strategy. I ask him the hard questions you wanted to know in order to get your social media working for you. Finding invisible audiences, reconnecting with old clients, and starting the conversation with new ones are all part of Josh’s strategy. [youtube]https://youtu.be/wUYWBW360pI[/youtube] Josh is the co-founder of Client Alchemist, and he helps investors connect with clients all across the globe. His four step process, which he calls “The Hierarchy of Connecting”, will break you out of that sales-person mentality: Identify Attract Connect Converse And that fourth step is the most important. Starting that conversation instead of focusing on the conversion is the key to Josh’s success. Serving people - embodying that mentor persona - is exactly how you will stay productive and profitable in this business, and we get into the ways you can do that in today’s episode. [Tweet "Every case where I’ve had success, I can tie it back to my ability to take action. - Josh"] MINUTE MARKERS 3:13 - Josh Schoenly is doing big things in Harrisburg, Pennsylvania 4:10 - How did Josh get involved with real estate? 7:34 - Reading Rich Dad Poor Dad changed Josh’s life (as it does for most of us!) 8:36 - Josh breaks down the “enough is enough!” moment in his career 10:50 - Who influenced Josh the most? 12:05 - The hard lessons Josh learned from those money pit properties 13:28 - We discuss why perfection is the enemy of productivity 14:20 - Josh shares his #1 Investing Strategy (although it’s a little old school) 15:37 - How to strategize your efforts online with Facebook 19:02 - Josh’s 4 Step Strategy: The Hierarchy of Connecting 21:08 - Creating content online to identify and attract your “invisible audiences” online 22:55 - Taking advantage of local advertisement 24:30 - How Josh connects with his audience and builds a fan base 25:25 - Connecting and conversing work together in Josh’s strategy 26:00 - Breaking out of the sales-person mentality: more listening, more conversations 28:12 - Josh shares number advice for running a successful business 29:23 - Josh had a breakthrough when he put his business blinders on 31:04 - Josh’s favorite motivational business quote 31:48 - Secrets of the Millionaire Mind changed Josh’s life 32:33 - Josh and Cory debate over the better Podcast apps 36:03 - Josh’s 4 kids mess with his morning routine 38:34 - What is Josh grateful for now? 41:11 - How coaches and mentors transform your perspective 44:11 - Truth and accountability will take you far in this business 47:13 - Josh’s biggest motivator might surprise you [Tweet "People hate to be sold, but they love to be served. - Josh"] Links and Resources: Connect with Josh on LinkedIn and The Client Alchemist for his blog, products, and Podcast: The Client Alchemist Show Check out the library of Russ Whitney, one of Josh’s favorite authors My Speed desktop app Cast app And for health and wellness: Juicify app and Fitlife.tv Full Transcript Download the PDF Transcription Cory: What is going on, how are you doing? This is Cory Boatright, I'm your host of Real Estate Investing Profit Masters podcast series here, CEO of Real Estate Investing Profits. I hope you're having a productive, phenomenal, fun day today.I'm bringing you another guest, his name is John Schoenly. He’s actually somebody that focuses heavily on vigil marketing for real estate investing agents and real estate investors alike. He knows his stuff as you're going to see. We went through a four step process that he goes through and identifies how best to get these prospects knocking on your door dig...